From one channel to four, without raising blended CAC
Diversified off a single paid platform and built a retention program that paid for the expansion.
Case study coming soon
Industry
Basket size, seasonality and shelf presence decide the plan. We build the brand, buy the traditional and digital media, and wire the CRM to loyalty — one model instead of three suppliers guessing at each other's numbers.
What's different here
Media plans built around promotional calendars and category peaks, not a flat monthly spend.
POSM, sampling and trade marketing planned in the same brief as the digital campaign, not bolted on after.
CRM and lifecycle programs that connect in-store and online purchase history to one customer record.
Relevant engines
Proof
From one channel to four, without raising blended CAC
Diversified off a single paid platform and built a retention program that paid for the expansion.
Case study coming soon